Why Internet Marketing Has Still Not Been Fully Embraced

Digital marketing has been around for over 15 years now. Yet, we still see some marketers not willing to embrace it. It isn’t that marketers don’t know it is important. Without question they do. So why do they resist? The 3 main reasons we see most often are: 1) The seasoned marketers doesn’t have the background; 2) Digital Marketing requires a different skill set than they possess and 3) Digital Marketing takes time to get results.

Many marketers came up through the ranks at a time when Digital Marketing didn’t exist. All this computer business is totally foreign. That’s okay as long as you are doing something to bridge this gap. You may have heard... “what you don’t know can hurt you.”

All you need is someone to assist you with Digital Marketing. No, not your nephew. You need someone with a marketing background, who is technical and is someone who keeps up with the latest search engine techniques and ways to market online. We recommend someone who is in the Digital Marketing business. You will have a much better chance of success using a trained professional. You may want to consider using an outside Digital Marketing company. An outsider can help you spot opportunities you might have missed being so familiar with your company and industry.

Yes, Digital Marketing like SEO and Social Media do take time. There is no way around that. If you have a little patience and plan ahead you will find these are some of the best and most cost effective ways to promote your business.

Call Sales & Marketing Technologies today at 407.682.2222 to get started on your Digital Marketing today!

Why Internet Marketing Has Still Not Been Fully Embraced

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Why Internet Marketing Has Still Not Been Fully Embraced

February 3, 2011

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